Adobe Engagement Platform Summit

Adobe engaged Method in 2006 to provide creative branding and environmental communications solutions for their annual egagement summit. As the lead for the project, I worked closely with Adobe to understand their goals and generate creative concepts for how to use the space—and how to make the summit more interactive. Based on the client's objectives, my solution was to create 50, 4'x8' poster "monoliths" with evocative messaging to be placed strategically throughout the conference space. I also created a simple, print-based feedback mechanism that allowed participants to fill out post cards and drop them Q+A boxes throughout the facility. The summit was a success and participants provided positive feedback on their experience which was described as unexpected and fun. 

Date: 2006
Client: Adobe
Role: Art Director, Senior Designer
Tags: Environment, Print